Seller & landlord listing guide

The form, section by section

These sections follow the current Property Elfs form. On a laptop the help sits beside the form. Select a field or use the help selector to move between sections.

1. Listing title

   • Say what and where: bedroom count, property type and area.
   • Example structure: “Three-bedroom semi-detached home in [area]”.
   • Keep the price, phone number and long sales pitch out of the title.

2. Description

   • Start with a short overview, then explain the layout, outside space and location.
   • Use short paragraphs and the editor’s bold or heading controls.
   • Describe verified facts and known limitations. Check the generated opening line before using it.

3. Property, category & price

   • Choose For sale or To rent before entering the asking price or advertised rent.
   • Use your documents to check tenure. Freehold and leasehold are ownership types.
   • Count actual bedrooms and bathrooms; describe a separate WC clearly in the description.
   • Rental amounts use the weekly or monthly period selected under Rental information.

4. Location & postcode

   • Use the correct town or neighbourhood and the property’s postcode.
   • Check any map location before publishing. Do not substitute a more desirable area.
   • Location and postcode are property information, not private contact preferences.

5. Contact details & privacy

   • Supply a working phone number or email for the listing form.
   • Messages only is the default. Public contact details require your explicit choice further down.
   • Calling times are guidance, not a call blocker or a confirmed viewing.
   • Avoid putting private contact details in text or photos if you want messages only.

6. Council tax & EPC

   • Check the council tax band and current Energy Performance Certificate.
   • Use an exemption only where it actually applies; do not guess a rating.
   • Unknown information can be gathered while the listing is a private draft.
   • The EPC upload is public. Do not upload identity, mortgage or private legal papers.

7. Rental information

   • Complete the property nation, rent period, furnishing, deposit and available date.
   • Explain included bills and costs paid separately. Use a specific rent, not a range.
   • Check licensing with the council and energy-efficiency requirements before submitting.
   • Read the landlord acknowledgement carefully. English rental publishing is the current supported scope.

8. Features, sizes & documents

   • Enter up to eight factual key features, one per line.
   • Use a checked source for total internal area; do not add room rectangles to invent a property total.
   • Lease years, ground rent and service charges should match current documents.
   • A blank means unknown; enter zero only when the charge or quantity really is zero.

9. Feature image & floorplan

   • Choose a clear, current lead photo that represents the property accurately.
   • Upload an image floorplan you own or are permitted to use. Check its labels and measurements.
   • Remove private papers and personal information before photographing.
   • Keep original room proportions: no stretched rooms, hidden defects or invented scenery.

10. Room photos & details

    • Work through the property in a consistent order and put each photo in its matching room.
    • Enter measurements like “4.20 x 3.60 m”. The listing can display feet and inches alongside metres.
    • Describe recesses, sloping ceilings and irregular shapes separately.
    • Add observable features and check socket counts. Add another room for spaces such as a study.

11. Draft, preview & submit

    • Save draft to keep work privately while gathering facts. There is no automatic saving.
    • Preview as Buyer saves a private draft and opens the listing preview in another tab.
    • Check photos, numbers, charges and contact visibility before submitting.
    • Submitting can publish or send the listing for review, depending on site settings.

Some fields need extra care

Bedroom and bathroom counts

Keep the count consistent with the room list. Do not present a study, unapproved conversion or separate WC as something it is not. Describe facilities and use clearly.

Total internal area and plot area

These are different measurements. Use a reliable measured source, say what it includes and do not enter the garden size as internal floor area. Uploading a floorplan does not fill these fields automatically.

Contact preferences

Select Messages only or explicitly choose the details you want everyone to see. Contact information written in the description, a photograph or a poster is separate from that setting.

Price qualifier

For sales, choose the phrase that matches your asking price. Rental adverts need a specific advertised rent and payment period, rather than an invitation to bid.